I’ve come to fully realize that the secret to making money can be summarized in just two simple sentences.

First sentence : Develop a product designed to address a specific problem.

Second sentence : Promote the hell outta the product.

That’s all it takes. Many marketers will advise you to craft a red-hot product that flies off the shelves, bringing in money fast and in abundance. And while that’s great advice, your product doesn’t have to be the trendiest thing on the market—it just needs to solve a genuine problem for organizations (and remember, organizations are made up of people) or individuals. Once you’ve nailed that, focus on spreading the word far and wide. Make it your mission to ensure as many people as possible hear about it—or see it. Let your passion drive you, knowing that if billions of people on this planet haven’t yet discovered your product, every day is another chance to push forward with unwavering determination.

That’s all it takes.