One guy told me one time in conversation that he made $70,000 in a night, but he asked me, “Why do people wait for last minute?”

I told him, “I don’t know. Just pack your money.” I figured that he was running a launch campaign and was able to rake that in just a few hours before close of the cart.

One time in 2018, I’d been marketing my book like a madman. Then I went to Oakwood Hotel Lekki, to hang out with my friend, Sarah Ize-Iyamu. I bought a bottle of Star Radler and we sat, talking. Then I took a picture of me with her and the bottle of Radler. The bottle wasn’t showing the label on it.

One guy who had been following me reached out, “Oh boy, you are a guy man o!” He asked me the price of my book. I told him. He bought. Ah, because he saw me with woman and green bottle.

Since then, I’ve been packaging o. You may see Jack Daniel in front of me in a bar. I may not have taken a sip. For all you may know, I may have borrowed the bottle from inside the bar.

If I tell you that I know ALL about why humans behave the way they do to make them buy, I will be lying. So for me, it’s a mix of unseriousness and seriousness. For those who love unseriousness, I get unserious the much I can. For those who love seriousness, I stay serious.

The end game : let ’em send the damn money into the account!